Croatia is back in the spotlight. The new tourism campaign starring acclaimed actor John Malkovich has captured the attention of travellers around the world — and for good reason: the video showcases some of the most breathtaking landscapes in the Mediterranean, from the walls of Dubrovnik to the turquoise waters of the Dalmatian Islands.
The image of John Malkovich in Croatia, travelling along its coastlines and historic cities, has sparked a question in the minds of thousands of travellers: does it live up to the hype? Is Croatia really as beautiful as they say? For those who have already visited, the answer is a resounding yes.
What Does the John Malkovich Croatia Video Show?
The video, recently published on YouTube by the Croatian National Tourist Board, takes viewers through some of the country’s most iconic corners: historic cities, stunning coastlines, islands scattered across the Adriatic, and a Mediterranean cuisine that wins you over from the very first bite.
The choice of John Malkovich is no coincidence. His calm voice and elegant presence convey exactly what Croatia wants to project: an authentic destination, full of nuance, living history, and unspoiled nature. Far from mass tourism, close to the genuine.
Croatia: So Much More Than Beaches
In recent years, Croatia has established itself as one of the most popular tourist destinations in Europe — and with good reason. Its combination of medieval cities, more than 1,000 islands, exceptional cuisine and spectacular national parks makes it a destination for every taste and every time of year.
Travelling to Croatia means discovering layers: Roman history in Split, Venetian architecture in Hvar, the flavours of Dalmatian olive oil and wine, or the silence of a hidden cove only reachable by boat.
Dubrovnik: The Pearl of the Adriatic
Among all the places that have propelled Croatia to international fame, Dubrovnik holds a place of honour. Known as the Pearl of the Adriatic, this walled city is one of the most recognisable and photographed destinations in the world.
Its white stone streets, imposing walls overlooking the sea, and its Old Town — a UNESCO World Heritage Site — make it an unmissable stop. Walking along its walls at sunset, with the Adriatic as a backdrop, is one of those experiences you never forget.
The Dalmatian Islands: A Paradise Waiting to Be Discovered
Beyond Dubrovnik, the Dalmatian Coast hides some of the most spectacular scenery in the Mediterranean. Islands such as Hvar, Korčula, Brač and Vis offer hidden coves with crystal-clear waters, historic stone villages and a tranquillity that is increasingly hard to find in Europe.
That is why cruises in Croatia along the Dalmatian Islands have become one of the most popular — and most magical — ways to explore the country. Sailing from island to island, with stops to swim in pristine coves and dine in charming harbours, is an experience that combines freedom, nature and history in a single journey.
Split, Zadar and the Other Cities Worth Visiting
Croatia is not just Dubrovnik. Split, with its impressive Diocletian’s Palace right in the heart of the living city, surprises everyone who visits. Zadar charms with its famous Sea Organ, a unique sound installation where wind and waves create music naturally. Šibenik and its Gothic-Renaissance cathedral — also a UNESCO World Heritage Site — is another gem that many travellers discover and can never quite forget.
Food, Wine and Nature: More Reasons to Visit Croatia
Croatia is not just Dubrovnik. Split, with its impressive Diocletian’s Palace right in the heart of the living city, surprises everyone who visits. Zadar charms with its famous Sea Organ, a unique sound installation where wind and waves create music naturally. Šibenik and its Gothic-Renaissance cathedral — also a UNESCO World Heritage Site — is another gem that many travellers discover and can never quite forget.
Discover Croatia with Ekorna Travel: Local Experts at Your Service
If watching the John Malkovich video has made you want to pack your bags, Ekorna Travel is ready to help you plan every detail.
We are a local travel agency specialising in Croatia, Slovenia and the Balkans, with over a decade of experience organising trips for travellers. We work on the ground, know every corner, and design each itinerary with you in mind: your interests, your pace and your budget.
What Do We Offer?
- Cruises along the Dalmatian Islands on small boats and private schooners, in both standard and luxury options
- Guided tours in Spanish along the Dalmatian Coast, with authorised local guides
- Tailor-made trips for couples, families and small groups looking for a personalised experience
- Group travel for all sizes, with flexible itineraries and special pricing
- Nature activities: hiking, cycling, kayaking and much more
From Zagreb to Dubrovnik, from the best-known islands to the corners only locals know: with Ekorna Travel, you’ll see the real Croatia.
Get in touch with no obligation: info@ekorna.net
Explore our trips at our web page.
